Politico.com has recently gone under the knife in order to become more appealing to its browsers. The new design is more elegant and easier to navigate according to an article written by Megan Garber of the Kicker.
The piece is titled Nip/Tuck: The Political Journalism Edition which compared both the new Politico and the Post to Micheal and LaToya Jackson in their quest to achieve likeness via major cosmetic change.
Politico's change was need in a world where looks are everything and making a moving to change or redesign a website can be risky because many online users are fickle. It would be nice though to see more variation between different websites.
It would be nice to see more of a variety in a sea of tuna on the internet, so, that definitely leaves the market open for someone to exploit.
3 comments:
This could defiantely benefit the website. People are tired of looking at the same layouts. Change is good and appealing to the eye. A little variety never killed anyone. ALthough, frequent online users are fickle, if they like the website enough they will continue to come back to it regardless of its appearance. It might take a little getting used to, but I'm sure it will be somethign worth adjusting to.
Change is always good when you're talking about the internet. People like to see their daily web sites upgraded and changed. This should benefit Politio.com and make its users happy that their site is being taken care of.
As with anything, for the most part, change can always benefit an area. This is especially true with the internet and all of its websites. People always change their layouts online. New design can always be frustrating because of navigational issues. Internet users like the same old, same old. It's nothing that people can't get used to though.
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